The buyer’s journey is a helpful marketing model that is strongly linked to inbound marketing. Knowledge of the buyer’s journey can help marketers and businesses improve the overall buyer experience giving them a few steps ahead of the competitors. Have you ever...
Most people consume information first before they take that first step to buy. Brands that aim to win more leads will have to utilize digital marketing conscientiously. Today, anything can be searched online. With a simple click of a button, you’ll find ready answers...
SEO is a fairly interesting topic. It never gets old and it never gets boring. There are so many things to discuss – so many branches, developments and new trends. Moreover, SEO is not a one time big time setup but rather, it is an ongoing process. You need to...
Almost everyone is on social media these days. Of course, you want to go where your customers are. So when they go on social media – you should be there too! On this blog, we discuss the basics of social media marketing, why you need it, the 80/20 content rule...
Does page speed really matter? Can page speed optimization translate to better conversions? Does it actually affect Google rankings? How can you speed up your site? These are the questions we will try to figure out. Well, I bet everyone wants a speedy site. I mean,...
