…And How to Actually Use Them to Scale Meta Ads (Facebook & Instagram) can generate incredible growth — but only if you track the right metrics. We have seen many Meta Business accounts (be it Business Manager or Business Suite), and the numbers differ a lot from...
December 20th marked a night to remember for Kapwa as the team gathered at Cordova Home Village to celebrate the season with style, heart, and unity! Dressed in vibrant red and white, we embodied the warmth and energy that define our Kapwa spirit. This wasn’t just a...
The team at Kapwa Marketing is proud to say that we have always kept our eyes open to further develop our skills and grow with our clients. Back in the day, we considered ourselves as an SEO agency, maybe also as a Google Ads agency. But then, one of our clients...
GOOGLE NOVEMBER 2021 CORE UPDATE: Yay or Nay? Google has revamped its algorithms and systems, once again. The major update endeavor by the giant search engine company started rolling out last November 17, 2021 and was completed on November 30. Similar with the...
