{"id":5718,"date":"2022-09-06T03:35:31","date_gmt":"2022-09-06T03:35:31","guid":{"rendered":"https:\/\/kapwamarketing.com\/?page_id=5718"},"modified":"2022-11-16T14:34:32","modified_gmt":"2022-11-16T14:34:32","slug":"strategie","status":"publish","type":"page","link":"https:\/\/kapwamarketing.com\/de\/suchmaschinenoptimierung\/strategie\/","title":{"rendered":"SEO Strategie"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8220;1&#8243; module_class=&#8220;billboard-height heading-full-height&#8220; _builder_version=&#8220;4.17.4&#8243; use_background_color_gradient=&#8220;on&#8220; background_color_gradient_stops=&#8220;rgba(0,0,0,0.22) 100%|#29c4a9 100%&#8220; background_color_gradient_overlays_image=&#8220;on&#8220; background_color_gradient_start=&#8220;rgba(0,0,0,0.22)&#8220; background_color_gradient_start_position=&#8220;100%&#8220; background_image=&#8220;https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/build-website.jpg&#8220; custom_padding=&#8220;0vh||0vh||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;3_5,2_5&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;0px||0px||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;3_5&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; header_font=&#8220;||||||||&#8220; header_text_color=&#8220;#ffffff&#8220; header_2_font=&#8220;||||||||&#8220; header_2_text_color=&#8220;#ffffff&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h1>Durchdachte SEO Strategie von erfahrenen Experten!<\/h1>\n<h2>Der erste und einer der wichtigsten Schritte bei der Suchmaschinenoptimierung ist die Entwicklung einer sinnvollen SEO-Strategie.<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8220;2_5&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;3em||3em||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;1_2,1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_font=&#8220;|600|||||||&#8220; text_font_size=&#8220;20px&#8220; text_line_height=&#8220;1.5em&#8220; header_2_font=&#8220;Open Sans|600|||||||&#8220; header_2_text_color=&#8220;#6B6B6B&#8220; header_2_font_size=&#8220;20px&#8220; header_2_line_height=&#8220;1.4em&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h2>Dank einer von uns entwickelten SEO-Strategie wird Ihre Webseite die Suchergebnisse in Google &amp; Co. (SERPs) beherrschen!<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_line_height=&#8220;1.66em&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>In den Weiten des Internets gibt es viele Menschen, die von sich selbst behaupten, gute SEOs zu sein. Aber kratzt man ein kleines Bisschen an der Oberfl\u00e4che, kommen oft veraltete bis zweifelhafte Methoden zum Vorschein, wie sogenannte \u201eBlackhat\u201c-Methoden oder zwielichtige Linkbuilding-Strategien. Die m\u00f6gen kurzfristig scheinbar funktionieren, doch fr\u00fcher oder sp\u00e4ter wird Google sie als Betrug entlarven und Ihre Webseite ganz von seiner Suchmaschine verbannen. Deshalb legen wir Ihnen ans Herz: Investieren Sie lieber in nachhaltige und ehrliche SEO. Damit einher geht auch, dass unsere Profis stetig an der SEO-Strategie f\u00fcr Ihre Webseite arbeiten und alle drei SEO-Fachbereiche immer wieder optimieren: Die technische SEO, die Onpage SEO sowie die Offpage SEO!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; use_background_color_gradient=&#8220;on&#8220; background_color_gradient_stops=&#8220;rgba(0,0,0,0.5) 100%|#29c4a9 100%&#8220; background_color_gradient_overlays_image=&#8220;on&#8220; background_color_gradient_start=&#8220;rgba(0,0,0,0.5)&#8220; background_color_gradient_start_position=&#8220;100%&#8220; background_image=&#8220;https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/search_engine_advertising.jpg&#8220; custom_padding=&#8220;12vw||12vw||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; width=&#8220;64.1%&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.16&#8243; text_text_color=&#8220;#ffffff&#8220; text_font_size=&#8220;20px&#8220; text_line_height=&#8220;1.6em&#8220; text_orientation=&#8220;center&#8220; custom_margin=&#8220;||4px|||&#8220; custom_padding=&#8220;2%||2%||true|true&#8220; custom_padding_tablet=&#8220;||25px||false|true&#8220; custom_padding_phone=&#8220;&#8220; custom_padding_last_edited=&#8220;on|tablet&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>Haben Sie Interesse an nachhaltiger Suchmaschinenoptimierung? Als fachkundige SEO-Firma mit langj\u00e4hriger Erfahrung helfen wir Ihnen gerne weiter! Wir haben Google stets genau im Blick und ermitteln immer wieder aufs Neue, welche Faktoren f\u00fcr Ihren Erfolg in der Suchmaschine wirklich wichtig sind!<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_text_color=&#8220;#ffffff&#8220; link_text_color=&#8220;#ffffff&#8220; text_orientation=&#8220;center&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<div class=\"btn-container\"><a href=\"\/contact-us\/\"><span class=\"et_pb_button the_button\"><span class=\"border-btn\">Kontakt<\/span><\/span><\/a> oder <a href=\"\/contact-us\/\"><span class=\"et_pb_button the_button\"><span class=\"border-btn\">Anruf<\/span><\/span><\/a><\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;3em||3em||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;1_2,1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_font=&#8220;|600|||||||&#8220; text_font_size=&#8220;20px&#8220; text_line_height=&#8220;1.5em&#8220; header_2_font=&#8220;Open Sans|600|||||||&#8220; header_2_text_color=&#8220;#6b6b6b&#8220; header_2_font_size=&#8220;20px&#8220; header_2_line_height=&#8220;1.4em&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h2>Eine professionelle SEO-Strategie besteht stets mindestens aus den drei wichtigen SEO-Teilbereichen technische SEO, Onpage SEO und Offpage SEO.<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_line_height=&#8220;1.66em&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>Manche Agenturen und Freelancer unterscheiden Onpage SEO und technische SEO nicht voneinander. Andere w\u00fcrden das Content Marketing als eigene SEO-Kategorie hervorheben. F\u00fcr uns aber macht genau diese Kategorisierung Sinn, wir sind erfolgreich damit und genau deshalb verwenden wir sie auch konsequent.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;0px||3em||false|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;1_2,1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; background_image=&#8220;https:\/\/images.pexels.com\/photos\/4960438\/pexels-photo-4960438.jpeg?auto=compress&#038;cs=tinysrgb&#038;dpr=2&#038;h=750&#038;w=1260&#8243; custom_padding=&#8220;0px||38%||false|false&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_code _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][\/et_pb_code][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_code _builder_version=&#8220;4.17.4&#8243; global_colors_info=&#8220;{}&#8220;]<\/p>\n<ul class=\"accordionjs kapwa-accordion\" data-active-index=\"false\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Die Keywordrecherche als Basis f\u00fcr eine erfolgreiche SEO-Strategie<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Suchmaschinenoptimierung hat sehr viel mit der wichtigen Auswahl von Suchbegriffen und Suchphrasen zu tun. Es ist wichtig, genau die Keywords auszuw\u00e4hlen, die f\u00fcr Ihre Zielgruppe relevant sind. Die Auswahl der Keywords ist fehleranf\u00e4llig, gerade weil verwendeten die Suchbegriffe und Suchphrasen h\u00e4ufig nicht genau genug sind. Um wirklich passende Keywords zu finden, sollte man wirklich professionelle SEO-Tools verwenden. Unsere SEO-Strategen haben viel Erfahrung nicht nur mit SEO, sondern auch mit <a href=\"\/de\/search-engine-advertising\/\">SEA (Suchmaschinenwerbung) <\/a>. Wir verwenden den Google Ads Keyword Planner um Keywords zu finden, deren Suchvolumen gro\u00df genug sind f\u00fcr eine erfolgreiche SEO-Stategie.  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Keyword-Mapping f\u00fcr eine logische Webseitenarchitektur<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Bei der Optimierung einer Webseitenstruktur geht es nicht nur um Aspekte der \u201eUsability\u201c (Bedienbarkeit), sondern auch und vor allem um eine passende und sinnvolle Keyword-Verteilung. Eine der anspruchsvollsten Aufgaben eines SEOs ist es, den einzelnen Unterseiten die richtigen, zur Seite und zueinander passenden Keywords und Keyword Cluster zuzuweisen. Erst wenn das geschafft ist, k\u00f6nnen die Unterseiten tats\u00e4chlich erstellt und mit Content bef\u00fcllt werden. Unser SEO- Team hat diese kritische Aufgabe schon unz\u00e4hlige Male erfolgreich erf\u00fcllt \u2013 f\u00fcr zahlreiche Unternehmen aus unterschiedlichen Branchen und L\u00e4ndern! Sie k\u00f6nnen sich also voll und ganz auf uns verlassen! <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Content Strategie als wichtiger Bestandteil einer kontinuierlichen Suchmaschinenoptimierung <\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Eine gute Content Strategie, die Keyword-Cluster nicht nur bei der Website-Entwicklung, sondern auch nach dem Start der Website einbezieht, ist unerl\u00e4sslich, um weiterhin viele Besucher aus den Suchmaschinen zu gewinnen. Regelm\u00e4\u00dfige Datenanalysen via Google Analytics, <a href=\"\/etracker-analytics-as-a-gdpr-compliant-google-analytics-alternative\/\">Etracker<\/a>, Matomo Analytics und anderen Softwares geben Aufschluss dar\u00fcber, wie man den Content auf Ihrer Webseite noch besser optimieren k\u00f6nnte. Mit Tools wie ahrefs.com ist es m\u00f6glich, vielversprechende L\u00fccken zu ermitteln, die unser begabtes Content Team kreativ f\u00fcllen kann. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li>  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Konkurrenzanalyse<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Es ist ebenfalls aufschlussreich, Ihre Konkurrenten und deren Webauftritt zu analysieren. Dabei sollten folgende Fragen im Vordergrund stehen: Welcher Content Strategie bzw. Onpage SEO Strategie folgen sie? Welche Aspekte ber\u00fccksichtigen sie, die bei Ihnen noch nicht ber\u00fccksichtigt werden? Was k\u00f6nnten Sie noch besser machen? Welche neuen M\u00f6glichkeiten werden sichtbar? Seine eigenen Konkurrenten zu beobachten ist wichtig, um sich selbst kontinuierlich strategisch zu verbessern \u2013 nicht nur im Hinblick auf SEO! <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li class=\"last-li\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Nachhaltige Link Building Taktiken<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Ob Sie es glauben oder nicht: Professionelles Link Building ist noch immer bedeutender Bestandteil einer nachhaltigen SEO Strategie. Das Internet ist per Definition ein Netzwerk von Webseiten, die miteinander verlinkt sind. Deshalb wird eine professionelle Offpage SEO immer unter anderem daraus bestehen, gute Backlinks zu beschaffen. Aber was sind gute Backlinks? Wir definieren einen guten (Back-)Link ganz einfach als einen Link, der von Menschen angeklickt wird, die durch das Anklicken n\u00fctzliche Informationen und einen Mehrwert erhalten. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/ul>\n<p>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; module_class=&#8220;fix-ftr&#8220; _builder_version=&#8220;4.16&#8243; background_enable_color=&#8220;off&#8220; use_background_color_gradient=&#8220;on&#8220; background_color_gradient_stops=&#8220;rgba(0,0,0,0.76) 100%|#29c4a9 100%&#8220; background_color_gradient_start=&#8220;rgba(0,0,0,0.76)&#8220; background_color_gradient_start_position=&#8220;100%&#8220; background_image=&#8220;https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/search_engine_advertising_conversion_booster.jpg&#8220; parallax=&#8220;on&#8220; custom_padding=&#8220;0vw||0vw||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; use_background_color_gradient=&#8220;on&#8220; background_color_gradient_stops=&#8220;rgba(0,0,0,0.65) 100%|#29c4a9 100%&#8220; background_color_gradient_start=&#8220;rgba(0,0,0,0.65)&#8220; background_color_gradient_start_position=&#8220;100%&#8220; width=&#8220;100%&#8220; max_width=&#8220;100%&#8220; custom_padding=&#8220;11vw||11vw||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;||||false|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_text_color=&#8220;#ffffff&#8220; text_font_size=&#8220;32px&#8220; text_line_height=&#8220;1.3em&#8220; link_text_color=&#8220;#ffffff&#8220; custom_padding=&#8220;||||false|false&#8220; text_font_size_tablet=&#8220;22px&#8220; text_font_size_phone=&#8220;&#8220; text_font_size_last_edited=&#8220;on|phone&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<div class=\"container\" style=\"padding-top: 0px;\">\n<p>Fragen Sie sich nun, wie Sie am besten eine eigene SEO-Kampagne starten k\u00f6nnen?<\/p>\n<p><a href=\"\/contact-us\/\"><span class=\"et_pb_button the_button mobile-mode\">Nehmen Sie unsere professionellen SEO-Dienstleistungen in Anspruch! <\/span><\/a><\/p>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;3em||3em||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;1_2,1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_font=&#8220;|600|||||||&#8220; text_font_size=&#8220;20px&#8220; text_line_height=&#8220;1.5em&#8220; header_2_font=&#8220;|600|||||||&#8220; header_2_text_color=&#8220;#6B6B6B&#8220; header_2_font_size=&#8220;21px&#8220; header_2_line_height=&#8220;1.4em&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h2>M\u00f6chten Sie mit einer qualifizierten SEO-Strategie durchstarten? <\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; text_line_height=&#8220;1.66em&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>Unsere langj\u00e4hrigen Mitarbeiter besch\u00e4ftigen sich seit 2006 eingehend mit dem Thema SEO. Mit fast 100 eigenen Website-Projekten und \u00fcber 2000 entwickelten oder optimierten Kunden-Webseiten, sind wir im Bereich SEO eine der erfahrensten Firmen, die Sie finden werden. Nicht nur in Deutschland \u2013 sondern weltweit. Das trifft besonders dann zu, wenn es um internationale SEO Strategien f\u00fcr Unternehmen aus Europa geht, die <a href=\"\/de\/multilinguale-websites\/\">mehrsprachige Webseiten<\/a> mit Unterseiten auf Deutsch, Englisch und weiteren wichtigen Business-Sprachen besitzen.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; custom_padding_last_edited=&#8220;on|tablet&#8220; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;0px||3em||false|false&#8220; custom_padding_tablet=&#8220;||0em||false|false&#8220; custom_padding_phone=&#8220;&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;1_2,1_2&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; background_image=&#8220;https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/search_engine_advertising-teamwork.jpg&#8220; custom_padding=&#8220;0px||48%||false|false&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_code _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][\/et_pb_code][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_code _builder_version=&#8220;4.17.4&#8243; global_colors_info=&#8220;{}&#8220;]<\/p>\n<ul class=\"accordionjs kapwa-accordion\" data-active-index=\"false\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>SEO Check: Wir pr\u00fcfen Ihre Webseite<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Falls Sie bereits eine Webseite haben, warden wir diese sorgf\u00e4ltig pr\u00fcfen. Danach machen wir Ihnen einen Vorschlag, in wie weit Ihre Webseite f\u00fcr eine effektive SEO-Kampagne umstrukturiert werden sollte. In den meisten F\u00e4llen m\u00fcssen wir vieles erneuern oder sogar die Webseite von Grund auf neu aufsetzen. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3> Unsere Web-Entwickler haben SEO-Erfahrung<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Sie k\u00f6nnen sich sicher sein, dass unsere Web-Entwicklung immer Hand in Hand mit unserer SEO-Strategie geht. Es wird ganz sicher nicht passieren, dass unsere Web-Entwickler die Arbeit unserer SEOs torpedieren, indem sie technische Details \u00fcbersehen, wie zum Beispiel die Entfernung einer Platzhalter-Seite, die Kennzeichnung von Noindex, bestimmte Datenschutz-Ma\u00dfnahmen etc. Bei uns haben die Leute eine umfassende Ahnung, die \u00fcber ihren Fachbereich hinausgeht, sodass sie derartige, vermeidbare Fehler nicht begehen. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Unser Content Team schreibt die SEO-Texte f\u00fcr Ihre Landing Pages  <\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Als Full-Service-Agentur haben wir unsere eigenen Content Writer, die Ihre Webseite mit Content in Sprachen wie Englisch, Deutsch, Italienisch, Russisch oder Chinesisch ausstatten. Unsere Texte sind hochwertig und ansprechend geschrieben, sodass sie f\u00fcr Menschen angenehm zu lesen sind, und zugleich sind sie suchmaschinenoptimiert und verhelfen Ihrer Webseite zu besseren Rankings. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Webanalysen zur Verbesserung der SEO-Strategie <\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->SEO ist nichts, was man einmal macht und dann passt es. Unserer Erfahrung nach sieht man die positivsten Entwicklungen erst nach 12 bis 24 Monaten. Es ist wichtig, die entwickelte SEO-Strategie immer im Auge zu behalten und nachzubessern. Wir analysieren regelm\u00e4\u00dfig wichtige KPIs wie die Sichtbarkeit Ihrer Webseite in den Suchmaschinen, die PageSpeed (Ladegeschwindigkeit Ihrer Webseite), die Keyword-Rankings, die Anzahl Ihrer Webseitenbesucher oder den ROI. Basierend darauf, k\u00f6nnen wir die SEO-Strategie immer wieder anpassen. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Konstante Datenanalyse und Keyword-Monitoring <\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Wenn die ersten Rankings und Ranking-Bewegungen erfasst sind, ist es wichtig, die Daten regelm\u00e4\u00dfig zu evaluieren. Man kann datenbasierte Aussagen nur dann treffen, wenn man die Entwicklung der Besucherzahlen und der Keywords beobachtet und verschiedene Zeitpunkte miteinander vergleicht. Die Interpretation der Daten ist wichtig und gibt Aufschluss dar\u00fcber, ob eine SEO-Kampagne erfolgreich ist oder nicht. <!-- [et_pb_line_break_holder] -->Andererseits kann eine zuverl\u00e4ssige Datenanalyse auch \u201eniedrig h\u00e4ngende Fr\u00fcchte\u201c identifizieren, also g\u00fcnstige Ranking M\u00f6glichkeiten oder wertvolle Content-Erg\u00e4nzungen aufzeigen, die in Suchmaschinen zu \u00e4hnlichen Keywords zu finden sind. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Nutzung der Ergebnisse aus Datenanalysen<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Ergebnisse aus der Datenanalyse m\u00fcssen nat\u00fcrlich in die SEO-Strategie einflie\u00dfen. Ist eine neue Landing Page notwendig, um die vielversprechenden neuen Keywords abzudecken, oder reicht es, sie in Blogartikeln oder in bereits bestehendem Content zu verwenden? Macht es vielleicht sogar Sinn, extra f\u00fcr diese Keywords eine eigene Webseite zu er\u00f6ffnen? Oder ist es notwendig, die verwendeten Keywords auszutauschen, weil sie eine miese Conversion Rate haben? <!-- [et_pb_line_break_holder] -->In allen Branchen gibt es au\u00dferdem saisonale Schwankungen, wechselnde Trends und andere \u201eGame Changer\u201c, wie zum Beispiel bedeutende neue Konkurrenten. All das macht es n\u00f6tig, die SEO-Strategie immer wieder anzupassen. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --> \t<\/p>\n<li class=\"last-li\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] --><\/p>\n<h3>Backlinks und Social Mentions<\/h3>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Die technische SEO und die Onpage SEO bzw. das Content Marketing sind wichtig, aber wir lassen auch Ihre \u201edigitale PR\u201c und die Offpage SEO nicht zu kurz kommen. Regelm\u00e4\u00dfig analysieren wir relevante Webseiten aus Ihrer Nische auf der Suche nach neuen Linkbuilding Gelegenheiten und \u00fcberlegen uns weitere kreative M\u00f6glichkeiten, hochwertige Links zu Ihrer Webseite im Internet zu platzieren. Haben Sie schon einmal daran gedacht, einen Podcast zu machen? Wir jedenfalls kennen uns bestens mit Podcast SEO aus \u2013\u00fcber 100 aufgenommene und bearbeitete Episoden f\u00fcr gut ein halbes Dutzend Shows sprechen f\u00fcr sich! F\u00fcr eine ganzheitliche SEO-Strategie sind Elemente wie ein Podcast echte Geheimtipps.<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/ul>\n<p>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;3em||3em||true|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row custom_padding_last_edited=&#8220;on|tablet&#8220; _builder_version=&#8220;4.16&#8243; background_color=&#8220;#f2f2f2&#8243; custom_padding=&#8220;48px|48px|48px|48px|true|true&#8220; custom_padding_tablet=&#8220;5%|5%|5%|5%|true|true&#8220; custom_padding_phone=&#8220;&#8220; box_shadow_style=&#8220;preset3&#8243; box_shadow_blur=&#8220;41px&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.17.4&#8243; header_2_font=&#8220;|600|||||||&#8220; header_2_line_height=&#8220;1.2em&#8220; custom_margin=&#8220;||14px||false|false&#8220; custom_padding=&#8220;||||false|false&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h2>Warum ist unsere SEO-Strategie genau richtig f\u00fcr Sie?<\/h2>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8220;off|off|off&#8220; _builder_version=&#8220;4.17.4&#8243; global_colors_info=&#8220;{}&#8220;]<\/p>\n<div class=\"row row-1-1\">\n<div class=\"col\">\n<div class=\"list\">\n<div><span class=\"icon\"><\/span><span class=\"info\">Unsere erfahrenen SEO-Strategen besch\u00e4ftigen sich seit 2006 mit Suchmaschinenoptimierung<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wir kennen uns auch mit internationalen SEO-Strategien aus &#8211; falls Sie weltweit ranken m\u00f6chten<br \/>\n<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wir bieten nicht nur SEO, sondern auch SEA, Social Media Marketing, Web Development und \u00e4hnliche Dienstleistungen<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wir haben zahlreiche eigene Projekte, die wir zum Testen von SEO-Strategien verwenden<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wir erkl\u00e4ren Ihnen unsere nachhaltigen SEO-Strategien transparent und gut verst\u00e4ndlich<\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"col\">\n<div class=\"list\">\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wir haben Personal und B\u00fcros auf den Philippinen, in Deutschland und ins Australien und k\u00f6nnen so 24\/7 f\u00fcr Sie da sein<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wir verwenden keine \u201cBlackHat\u201d Methoden, sondern folgen den Qualit\u00e4tsrichtlinien von Google<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wir haben viele unterschiedliche Experten in unserem Team, sodass wir nichts outsourcen m\u00fcssen, sondern alles selbst erledigen<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Als zertifizierter Google Partner verbinden wir Ihre professionelle SEO Strategie mit wirkungsvoller SEA (Google Ads Kampagnen)<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Wie haben Sie uns gefunden? H\u00f6chstwahrscheinlich haben Sie etwas in Google eingegeben und sind auf der Kapwa Marketing Webseite gelandet? \ud83d\ude09<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;3em||5em||false|false&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.19.0&#8243; _module_preset=&#8220;default&#8220; custom_padding=&#8220;0px||0px||true|false&#8220; hover_enabled=&#8220;0&#8243; sticky_enabled=&#8220;0&#8243;][et_pb_column _builder_version=&#8220;4.19.0&#8243; _module_preset=&#8220;default&#8220; type=&#8220;4_4&#8243;][et_pb_text _builder_version=&#8220;4.19.0&#8243; header_2_font=&#8220;|600|||||||&#8220; header_2_line_height=&#8220;1.2em&#8220; custom_margin=&#8220;||14px||false|false&#8220; custom_padding=&#8220;||||false|false&#8220; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243; text_orientation=&#8220;center&#8220;]<\/p>\n<h2>Was Sie auch interessieren k\u00f6nnte<\/h2>\n<p>[\/et_pb_text][lwp_post_carousel post_count=&#8220;20&#8243; featured_image_size=&#8220;large&#8220; post_categories=&#8220;186,185,28,15&#8243; use_manual_excerpt=&#8220;on&#8220; show_dots=&#8220;off&#8220; show_arrows=&#8220;off&#8220; autoplay_animation=&#8220;off&#8220; slide_animation_speed=&#8220;1500ms&#8220; infinite_animation=&#8220;off&#8220; module_class=&#8220;dv-carousel pa-blog-equal-height german-carousel&#8220; _builder_version=&#8220;4.19.0&#8243; _module_preset=&#8220;default&#8220; post_title_level=&#8220;h3&#8243; custom_button=&#8220;on&#8220; button_text_size=&#8220;18px&#8220; button_border_width=&#8220;2px&#8220; button_border_color=&#8220;#bf1b07&#8243; button_border_radius=&#8220;100px&#8220; button_use_icon=&#8220;off&#8220; button_custom_padding=&#8220;|28px||28px|false|true&#8220; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; button_border_width__hover_enabled=&#8220;off|hover&#8220; button_border_color__hover_enabled=&#8220;off|hover&#8220; button_border_color__hover=&#8220;#bf1b07&#8243; button_bg_color__hover_enabled=&#8220;on|hover&#8220; button_bg_color__hover=&#8220;#bf1b07&#8243; button_bg_enable_color__hover=&#8220;on&#8220; button_text_color__hover_enabled=&#8220;on|hover&#8220; button_text_color__hover=&#8220;#FFFFFF&#8220; theme_builder_area=&#8220;post_content&#8220; sticky_enabled=&#8220;0&#8243;][\/lwp_post_carousel][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Durchdachte SEO Strategie von erfahrenen Experten! Der erste und einer der wichtigsten Schritte bei der Suchmaschinenoptimierung ist die Entwicklung einer sinnvollen SEO-Strategie.Dank einer von uns entwickelten SEO-Strategie wird Ihre Webseite die Suchergebnisse in Google &amp; Co. (SERPs) beherrschen!In den Weiten des Internets gibt es viele Menschen, die von sich selbst behaupten, gute SEOs zu sein. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":279,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section fb_built=\"1\" module_class=\"billboard-height heading-full-height\" _builder_version=\"4.17.4\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(0,0,0,0.22) 100%|#29c4a9 100%\" background_color_gradient_overlays_image=\"on\" background_color_gradient_start=\"rgba(0,0,0,0.22)\" background_color_gradient_start_position=\"100%\" background_image=\"https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/build-website.jpg\" custom_padding=\"0vh||0vh||true|false\" global_colors_info=\"{}\"][et_pb_row column_structure=\"3_5,2_5\" _builder_version=\"4.16\" custom_padding=\"0px||0px||true|false\" global_colors_info=\"{}\"][et_pb_column type=\"3_5\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" header_font=\"||||||||\" header_text_color=\"#ffffff\" header_2_font=\"||||||||\" header_2_text_color=\"#ffffff\" global_colors_info=\"{}\"]\n<h1>Develop your SEO Strategy with our experienced team!<\/h1>\n<h2>A very important starting point in search engine optimisation is the creation of a suitable SEO strategy<\/h2>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"2_5\" _builder_version=\"4.16\" global_colors_info=\"{}\"][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.16\" custom_padding=\"3em||3em||true|false\" global_colors_info=\"{}\"][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" text_font=\"|600|||||||\" text_font_size=\"20px\" text_line_height=\"1.5em\" header_2_font=\"Open Sans|600|||||||\" header_2_text_color=\"#6B6B6B\" header_2_font_size=\"20px\" header_2_line_height=\"1.4em\" global_colors_info=\"{}\"]\n<h2>With our experienced SEO strategists you will be able to dominate the SERPs in Google &amp; Co.<\/h2>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" text_line_height=\"1.66em\" global_colors_info=\"{}\"]There are many people out there who pretend to be good SEOs. But if you dig deeper, you will soon find out that there might be black hat SEO tactics, shady linkbuilding strategies, and other methods involved that will sooner or later get you quicked out of Google. Better invest in sustainable SEO, and this means constant work on your technical, onpage, and offpage SEO![\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.16\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(0,0,0,0.5) 100%|#29c4a9 100%\" background_color_gradient_overlays_image=\"on\" background_color_gradient_start=\"rgba(0,0,0,0.5)\" background_color_gradient_start_position=\"100%\" background_image=\"https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/search_engine_advertising.jpg\" custom_padding=\"12vw||12vw||true|false\" global_colors_info=\"{}\"][et_pb_row _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.16\" text_text_color=\"#ffffff\" text_font_size=\"20px\" text_line_height=\"1.6em\" text_orientation=\"center\" custom_margin=\"||4px|||\" custom_padding=\"2%||2%||true|true\" custom_padding_tablet=\"||25px||false|true\" custom_padding_phone=\"\" custom_padding_last_edited=\"on|tablet\" global_colors_info=\"{}\"]Are you interested in SEO optimization? As a specialized SEO company with many years of experience, we are happy to help you. We study Google closely, constantly testing which factors are really relevant for your online success.[\/et_pb_text][et_pb_text _builder_version=\"4.16\" text_text_color=\"#ffffff\" link_text_color=\"#ffffff\" text_orientation=\"center\" global_colors_info=\"{}\"]\n<div class=\"btn-container\"><a href=\"\/contact-us\/\"><span class=\"et_pb_button the_button\"><span class=\"border-btn\">Contact<\/span><\/span><\/a> or <a href=\"\/contact-us\/\"><span class=\"et_pb_button the_button\"><span class=\"border-btn\">Call back<\/span><\/span><\/a><\/div>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.16\" custom_padding=\"3em||3em||true|false\" global_colors_info=\"{}\"][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" text_font=\"|600|||||||\" text_font_size=\"20px\" text_line_height=\"1.5em\" header_2_font=\"Open Sans|600|||||||\" header_2_text_color=\"#6b6b6b\" header_2_font_size=\"20px\" header_2_line_height=\"1.4em\" global_colors_info=\"{}\"]\n<h2>A professionall SEO strategy always considers at least three imporant areas in SEO: technical, onpage, and offpage SEO<\/h2>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" text_line_height=\"1.66em\" global_colors_info=\"{}\"]Of course, some agencies and freelancers do not make a distinction between technical and onpage SEO. Or they would differentiate content marketing to be another pillar in SEO. But for us, the three areas have turned out to be a useful perspective on the topic. Hence, we apply this approach.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.16\" custom_padding=\"0px||3em||false|false\" global_colors_info=\"{}\"][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.16\" background_image=\"https:\/\/images.pexels.com\/photos\/4960438\/pexels-photo-4960438.jpeg?auto=compress&amp;cs=tinysrgb&amp;dpr=2&amp;h=750&amp;w=1260\" custom_padding=\"0px||38%||false|false\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_code _builder_version=\"4.16\" global_colors_info=\"{}\"][\/et_pb_code][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.16\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_code _builder_version=\"4.17.4\" global_colors_info=\"{}\"]\n<ul class=\"accordionjs kapwa-accordion\" data-active-index=\"false\"><!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Keyword Research as starting point for your SEO strategy<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nSearch engine optimization has a lot to do with the right selection of keywords and keyword phrases that you want to target with your campaign. You can make a lot of mistakes by choosing too broad keywords and keyword sets. Or you do not use professional SEO tools in order to find the right keywords to you. Our SEO strategists have also many years experience in <a href=\"\/search-engine-advertising\/\">search engine advertising (SEA)<\/a>, so we work with Google Ads Keyword Planner to find search volumes that are big enough to make your SEO strategy worthwhile.<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Keyword Mapping (allocation) for a logical website architecture<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nAn optimised website structure will not only consider usability aspects (UX design) but will mainly focus on a suitable keyword allocation. Finding the right keyword clusters to assign to the right pages (to be built) is probably one of the most critical tasks of an SEO before the website is even built. Rely on our team that has created keyword allocations for many different companies in various countries.\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Content strategy as important part of ongoing SEO<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nA great content strategy that will not only incorporate the keyword clusters upon website development but also after the launch of the website will be essential to further acquire more relevant visitors from search engines. A regular data analysis via Google Analytics, <a href=\"\/etracker-analytics-as-a-gdpr-compliant-google-analytics-alternative\/\">etracker<\/a>, Matomo Analytics, and other softwares will give you a good idea about how to further optimize your content. With tools like ahrefs.com you can find interesting content gaps that should be filled by your content team.\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->\n \t<li>  <!-- [et_pb_line_break_holder] -->\n<div>\n<h3>competitor analysis<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nMake sure to also analyse your competition in this regard: What content strategy, and thus onpage SEO strategy do they follow? Which aspects have you not yet considered? What could you do better? What are new opportunities? Looking at the other players is important to continually work on your on strategic positioning - not only in terms of SEO!<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n \t<li class=\"last-li\"><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Sustainable Link Building tactics<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div>\n\nBelieve it our not, also nowadays professional link building is still part of a sustainable SEO strategy. The internet is by definition a network of websites that link to each other. A professional offpage SEO will always consider acquiring good backlinks to a website. What are good backlinks? We simply define a good link or backlink as a link that will be clicked by human beings finding useful information and a lot of (added) value.<!-- [et_pb_line_break_holder] -->          <!-- [et_pb_line_break_holder] -->Are you now wondering how to best get started on your SEO campaign?<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Request a quote for our professional SEO services!<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] --><\/ul>\n[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" module_class=\"fix-ftr\" _builder_version=\"4.16\" background_enable_color=\"off\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(0,0,0,0.76) 100%|#29c4a9 100%\" background_color_gradient_start=\"rgba(0,0,0,0.76)\" background_color_gradient_start_position=\"100%\" background_image=\"https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/search_engine_advertising_conversion_booster.jpg\" parallax=\"on\" custom_padding=\"0vw||0vw||true|false\" global_colors_info=\"{}\"][et_pb_row _builder_version=\"4.16\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(0,0,0,0.65) 100%|#29c4a9 100%\" background_color_gradient_start=\"rgba(0,0,0,0.65)\" background_color_gradient_start_position=\"100%\" width=\"100%\" max_width=\"100%\" custom_padding=\"11vw||11vw||true|false\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.16\" custom_padding=\"||||false|false\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.16\" text_text_color=\"#ffffff\" text_font_size=\"32px\" text_line_height=\"1.3em\" link_text_color=\"#ffffff\" custom_padding=\"||||false|false\" text_font_size_tablet=\"22px\" text_font_size_phone=\"\" text_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"]\n<div class=\"container\" style=\"padding-top: 0px;\">\n\nAre you now wondering how to best get started on your SEO campaign?\n\n<a href=\"\/contact-us\/\"><span class=\"et_pb_button the_button mobile-mode\">Request a quote for our professional SEO services<\/span><\/a>\n\n<\/div>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.16\" custom_padding=\"3em||3em||true|false\" global_colors_info=\"{}\"][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" text_font=\"|600|||||||\" text_font_size=\"20px\" text_line_height=\"1.5em\" header_2_font=\"|600|||||||\" header_2_text_color=\"#6B6B6B\" header_2_font_size=\"21px\" header_2_line_height=\"1.4em\" global_colors_info=\"{}\"]\n<h2>Do you want to get started with a professional search engine optimization strategy?<\/h2>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" text_line_height=\"1.66em\" global_colors_info=\"{}\"]\n\nSince 2006, our senior team members have been involved in professional SEO. With close to 100 own website projects, and after working on more than 2000 client`s websites, we are one of the most experienced SEO companies that you will find - not only in the Philippines but all around the world. This is particularly true for international SEO strategies for companies from Europe that run <a href=\"\/multilingual-websites\/\">multilingual websites<\/a> with German, English, and other important business languages.\n\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" custom_padding_last_edited=\"on|tablet\" _builder_version=\"4.16\" custom_padding=\"0px||3em||false|false\" custom_padding_tablet=\"||0em||false|false\" custom_padding_phone=\"\" global_colors_info=\"{}\"][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.16\" background_image=\"https:\/\/kapwamarketing.com\/wp-content\/uploads\/2020\/02\/search_engine_advertising-teamwork.jpg\" custom_padding=\"0px||48%||false|false\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_code _builder_version=\"4.16\" global_colors_info=\"{}\"][\/et_pb_code][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.16\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_code _builder_version=\"4.17.4\" global_colors_info=\"{}\"]\n<ul class=\"accordionjs kapwa-accordion\" data-active-index=\"false\"><!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>SEO Check: we audit your website<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nIn case you run an existing website, we will thoroughly audit it. Afterwards, we make a suggestion, in how far the website needs to be restructured for an effective SEO campaign or not. In most cases, we have to rehaul the projects or even built the whole thing from scratch.\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3> Our web developers have SEO experience<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nRest assured that we will develop your website that way that it will go hand in hand with your SEO strategy. If your web dev team derails the SEO work because they overlook many technical details like deleting placeholder pages, forgetting to noindex imprint, hello world, data protection, tag pages etc. - then your own team might unnecessarily cost you more money.<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Our content team will write your SEO landing pages<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nAs full service agency, we also have our own content writers that can provide you with English, German, Italian, Russian, Chinese, and other content written in major languages. The content will not only be readable by human beings but also delight search crawlers!<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Web-Analytics to monitor SEO strategy<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nSEO is not a \"one-time thing\". From our experience, you will see the major benefits within 12 - 24 months. This entails that there is a constant monitoring in place that will report on major KPIs like traffic development, keyword rankings, ROI, visibility in search engines, PageSpeed, and many more metrics.<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Constant data analysis and keyword monitoring<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nWhen the first rankings and ranking movements are determined, regular evaluation of the data is very important. Only by comparing visitor and keyword developments can data-based statements be made. The interpretation of the data is important and provides information about whether an SEO campaign is successful or not. <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->In turn, consistent data analysis can identify \"low hanging fruits\", i.e. easy ranking chances or meaningful content extensions to be found in search engines for similar keywords.<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] -->\n \t<li><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Implementation of new data-driven decisions<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div><!-- [et_pb_line_break_holder] -->\n\nFindings from the data analysis process should of couse be be implemented in the SEO strategy. Are new landing pages necessary or can I place the keywords on existing subpages and blog articles? Does it perhaps even make sense to create a completely new dedicated website? Or have I focused on incorrect keywords that do not convert at all?<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Across all industries, there are also seasonal fluctuations, trends, and other \"game changes\" like new major competitors that will make it necessary to adjust your SEO strategies.<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] -->  <!-- [et_pb_line_break_holder] -->\n \t<li class=\"last-li\"><!-- [et_pb_line_break_holder] -->\n<div>\n<h3>Get backlinks and social mentions<\/h3>\n<\/div>\n<!-- [et_pb_line_break_holder] -->\n<div>\n\nApart from technical SEO and onpage SEO \/ content marketing, there should be enough resources dedicated to your \"Digital PR\" and \/ or offpage SEO team. They need to constantly analyse other websites in your niche to find new link building opportunities or come up with creative ideas to get those necessary high quality backlinks. Have you every considered podcasting? Well, after creating more than 100 episodes for half a dozen shows, we certainly know about how Podcast SEO works - one of the best kept \"secrets\" in terms of offpage SEO, in case you would run a very holistic SEO strategy.<!-- [et_pb_line_break_holder] -->\n\n<!-- [et_pb_line_break_holder] -->\n\n<\/div>\n<!-- [et_pb_line_break_holder] --><\/li>\n<!-- [et_pb_line_break_holder] --><\/ul>\n[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.16\" custom_padding=\"3em||5em||false|false\" global_colors_info=\"{}\"][et_pb_row custom_padding_last_edited=\"on|tablet\" _builder_version=\"4.16\" background_color=\"#f2f2f2\" custom_padding=\"48px|48px|48px|48px|true|true\" custom_padding_tablet=\"5%|5%|5%|5%|true|true\" custom_padding_phone=\"\" box_shadow_style=\"preset3\" box_shadow_blur=\"41px\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.16\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" header_2_font=\"|600|||||||\" header_2_line_height=\"1.2em\" custom_margin=\"||14px||false|false\" custom_padding=\"||||false|false\" global_colors_info=\"{}\"]\n<h2>Why is our SEO strategy the right one for you?<\/h2>\n[\/et_pb_text][et_pb_text disabled_on=\"off|off|off\" _builder_version=\"4.17.4\" global_colors_info=\"{}\"]\n<div class=\"row row-1-1\">\n<div class=\"col\">\n<div class=\"list\">\n<div><span class=\"icon\"><\/span> <span class=\"info\">Our senior SEO strategists have been involved in search engine optimisation since 2006 <\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">We have a lot of experience in international SEO strategies as well - in case you wanna rank globally<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">We do not only offer SEO but also SEA, social media marketing, web development, and other related services<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">We run numerous projects of our own, on which we carry out a lot of tests<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Transparent explanation to you of our sustainable SEO strategies <\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"col\">\n<div class=\"list\">\n<div><span class=\"icon\"><\/span> <span class=\"info\">We have offices in the Philippines, Germany, and Australia to serve you 24\/7<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">We do not use \"black hat\" methods, but follow the Google Quality Guidelines<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">Everything is done in-house, as we have many experts within our team<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">As certified Google Partner, we combine your professional SEO strategy with effective SEA (Google Ads campaigns)<\/span><\/div>\n<div><span class=\"icon\"><\/span> <span class=\"info\">How did you find us? Most likely, you have search somethin in Google and landed on Kapwa Marketing's website?;)<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]","_et_gb_content_width":"","footnotes":""},"class_list":["post-5718","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/pages\/5718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/comments?post=5718"}],"version-history":[{"count":10,"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/pages\/5718\/revisions"}],"predecessor-version":[{"id":6708,"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/pages\/5718\/revisions\/6708"}],"up":[{"embeddable":true,"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/pages\/279"}],"wp:attachment":[{"href":"https:\/\/kapwamarketing.com\/de\/wp-json\/wp\/v2\/media?parent=5718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}